Many believe that to organize a taxi service is easier than simple: you need to hire several drivers, dispatcher and put orders from larger firms by reducing prices for services. In fact, to the organization of this business should be approached with full responsibility.
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The reputation of the company is played not the last role: it allows you to develop regular customers, cooperate on favorable terms with concert agencies, legal entities. People do not want to contact one-day company, they need guarantees for the safety of their lives, the car (in the case of the provision of driving services). Therefore, this aspect should pay special attention to establish a firm from the best side.
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You should worry about high quality of service. Customers pay money and in return to it await a clean car, a tidy salon, a polite and experienced driver, comfortable conditions during the trip. It is important to follow the technical condition of the car and on time to repair, as in the event of a breakdown in the process of the trip, the passenger is unlikely to turn back to this taxi service.
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Very significant for the client is the speed of ordering: if the client has to expect a car for more than 20 minutes, it will most likely remain dissatisfied. To solve this issue, it is necessary in each area of \u200b\u200bthe city to have at least 1-2 cars and track them moving using a computer program and dispatcher services. You can also purchase a special program that provides for the establishment of a JPC sensor for each car. In this case, the dispatcher will be able to track the movement of all machines in real time and make operational solutions on the monitor. The only disadvantage of this program is its high cost: each sensor will cost approximately 1,500 dollars.
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To declare yourself, at first it will have to spend a little on advertising. Of course, a large-scale advertising company will cost expensive (and not the fact that investments will pay off), but cooperation with the information and reference service can be a profitable and effective alternative. You can come up with some promotion for passengers, for example, each 10th trip - free; Or the prizes between customers who filled out the questionnaire. The main thing is to interest the passengers so that they will continue to use your services in the future.
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As for the organizational moments, it is important to come up with an interesting name for the taxi service. It must certainly be easy, bright, if possible, indicate the benefit of the client. It is important and the presence of a convenient phone number, which is easily remembered, and so that customers can reach the service quickly, preferably the first time. You can, for example, set the standby mode, increase the call channels (in this case you have to expand the state of dispatchers).
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Now it remains to decide what kind of fleet you are planning to work: with hired or own. Of course, having your own vehicles, you can independently choose the class of machines, invest in them the necessary tools to maintain a technical condition. The incomparable advantage of its own transport is the ability to place advertising information on machines, the company's logo, to use the necessary types of insurance to ensure traffic safety. You can organize with a car wash, a hundred. But it should be understood that its own fleet, unlike hired, will require significantly large capital investments.
By organizing a taxi service, remember that you need not just to hire drivers and receive income from activities. Go to the organization of this process creatively, put yourself in the client's place and think about what you would like to get from the trip and how it can be solved in favor of the client.
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