The success of the restaurant business largely depends on the competent location and arrangement of the object. And if urban institutions are built according to the similar scheme, the roadside cafe has a lot of features. Do not take into account them - it means to forget about the return on the project. So, what steps will lead to a successful startup?
1
We draw up the necessary documentation. Open Ltd., we receive a license to trade tobacco and alcohol, we enjoy the approval of firefighters and sanitary.
2
We select a place for a cafe. The perfect option is immediately outside the city on the long-distance link. So we attracted not only passage, but also local residents. It is more convenient to buy land from a private person, but it will cost it somehow. There is also the possibility of acquiring a plot from the state. In the latter case, we will spend less money and more time, since the design of such a transaction lasts about a year.
3
At the initial stage it is worth taking care of mandatory communications (electricity, water and sewage). Separately, consider the need for a large parking lot, because some of our future guests are truckers. Passing tourists will appreciate any landmark in the immediate vicinity of the establishment. Visitors with children will celebrate a children's corner or platform.
4
For internal design, cafe can not be attracted by designers. Drivers need elementary needs, exquisite decor here will be superfluous. It looks great in the interior in a rustic or national spirit. The main thing is to create a comfort, warm atmosphere so that people can really relax.
5
Hire staff. If the cost of finishing the premises for the guest is not important, the service plays one of the most important roles. Waitresses must be welcoming, neat, communicable. Chef, albeit not the most virtuoso, but you need to hire. After all, semi-finished products and fast food passage can buy in any kiosk, and we have to offer them better and varied food.
6
Taking into account the above stated paragraph and the menu. Guests will be enjoyable to taste homemade dishes that are so lacking in a long road. The first dishes are required, simple second, diverse meat and fish, fragrant baking. Take care of the Mangale, at least minima kebabs will have a huge success. In addition, visitors will well perceive the offer of removal dishes. For this you follow the appropriate package. Also willingly take with me mineral water, snacks, chocolates. The decisive factor in the roadside cafe is the rapid supply of the order. Many have no physical opportunity to expect for half an hour, so focusing on dishes that do not require long-term preparation.
7
As in the entire field of services, do not do without advertising. At the distance of a kilometer from the cafe, place an attractive biologist, and on the institution itself a bright signboard. Here, on the facade, you can hang information about some dishes and prices, with the price tags to allocate bold fonts, paying attention to the democratic price policy of the institution. As a promotion, offer the cooperation of passenger transport companies: the route is stopped near a certain cafe, the driver relies lunch at the expense of the institution, passengers - free tea. And for tea, many will want to acquire delicious additions, here's an increase in sales. And do not forget about the sarafined radio that praises your cafe is better than any advertisement if customers will go satisfied.
With a successful coincidence, a small roadside cafe is capable of pumping up for 2-4 years. In this case, it will be possible to think about the expansion: to complete the nearest, bath, stationary gazebos. By investing in the case of love and knowledge, you will definitely get a generous return.
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